Did Metaverse announce the end of social networks?

A perfectly legitimate question that can be “worrying” to all actors who use social networks: Does Metaverses mark the approaching end of social networks?

Whether it’s brands, companies and even influencers, for whom social networks are simply vacancies or fields of work. More so for influencers who for them are direct levers in terms of visibility.

Many actors like agencies like that Netino via Webhelp, see new business and support opportunities to better take advantage of Metaverse. We can emphasize the future of community management within Metavers, but also all players in social media, advertising and e-commerce in the broadest sense.

The loss of social networks!

I’m tempted to say that’s very likely, but I strongly doubt that the channels we know today, like Facebook, have done nothing to penetrate the Metaverse. Facebook has created this own brand image, so that others will follow IMHO. A loss of what we know to be yes, but a migration to the Metaverse more clearly.

unsaon? it remains to be defined but it can be the purpose of a network within a network where it is no longer a question of creating a simple account or a page, but really a world in its own right. Community management will undoubtedly be richer for brands if this possibility is proven. At the same time, it will be interesting to see how moderation in the Metaverse to be managed; a great new challenge!

Can virtual reality make a difference?

Why is that the question? Simply because they are universes where interactions take precedence, with internal sharing on both sides, but a more vivid and visible form of the Metaverse side. If it remains virtual, it is the reality re-created from the left that provides a clear advantage here. If you have tried virtual reality headsetyou need to understand a little more about the event.

If the migration of brands, companies and so on. happen over the years, albeit slowly, it can be an unmistakable sign. Everyone is waiting for his next, to find out how he can take advantage of Metaverse and the business without hesitation. But if the potential is there, the horses will undoubtedly be released!

We can also consider what the role of the smartphone is, and whether connections through virtual reality headsets are possible. One way it may be possible is to offer nomadic experiences, at least for professional use.

virtual reality headset

So Facebook is a foremost take on Oculus, because there is no reason at the moment in terms of the future of the Metaverse. I’ve been repeating this for a few months, Metaverses isn’t new, but a continuation of what we saw in Second Life in 2003 and Sony with its PlayStation 3, which also created a dedicated, accessible universe from the console.

This is the virtual reality headset that will make all the difference, though, in my opinion. So Metaverse can be a professional tool and a fun universe from which people can escape.

The migration of brands and influencers to the Metaverse

the evolving social networks always attract brands and influencers, if only to diversify their presence and to meet the needs and expectations of consumers. The TikTok network clearly shows that it can get the main network of influencers ; Instagram, and it is, in a short time.

The migration of brands and influencers to the Metaverse

Like any innovation or self-respect innovation in digital channel terms, the Metaverse has emerged there! Social networks are tools that quickly show their limitations compared to Metavers. This will not only make it possible to exchange, share, participate but one 3d world if I may say so. It’s no longer a question of creating an account or a page, but maybe a world in the long term.

That’s enough to say that the end of social networks is near, but no one says they don’t have a secret boot and a new way to connected to the Metaverse. Both brands and influencers have every interest that is in keeping an eye on the subject.

Facebook largely took the lead by buying Oculus and completely migrating its “network” to Meta.

We suspect that an expectation is smoothly headed by Mark Zuckerberg and his teams for a few years with a clear vision, took us far. For some players, the future is at stake now, because no matter what people say, users won’t be able to divide themselves forever between all the digital space.

Influencers undoubtedly have big cards to play with and there is no doubt that brands will follow them closely! We can also think of level of creativity resulting, such as services that emerge to create perfectly adapted universes. A migration happens immediately when the potential is there and brands and influencers see it as a broad toy.

In conclusion

Metaverse hasn’t given us everything yet, and especially all the obscure features like its quintessence. If virtual reality headsets come to perfection and offer total immersion, there is no doubt that the public will be there and respond to the instruction.

In the end we want to end with Wait & See, because so far this speculation remains, but there is a real window open into the future of consuming more.

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