CJ ENM Acquires Stake In HYPERREAL® The Metaverse Entertainment And Digital Human Studio

Invest to give CJ ENM access to Hyperreal technology, including Digital Humans, that will synergize multiple libraries within CJ ENM

SEOULSouth Korea , April 28, 2022 / PRNewswire/ – Leading entertainment company CJ ENM, headquarter at Seoul, Koreaannounced today that the company has acquired a stake in U.S. entertainment and media company Metaverse, Hyperreal® Digital Inc, from hollywood leading the industry in hyper-realistic digital people and performance spaces for leading talent and brands. The minority stake was achieved through a private transaction with the founders.

This investment was made as part of CJ ENM’s strategy to expand digital -related business areas related to Metaverse, NFT, and more. by investing in promising technologies and companies equipped with the right tools. With this investment, CJ ENM will be able to leverage Hyperreal’s premium Academy Award®-winning VFC technology, specifically to deploy high-fidelity Digital Humans, which are used to create unique Metaverse entertainment. This will create synergy when applied to the extensive library within CJ ENM and will ultimately serve as the key to CJ ENM’s business growth.

With this investment, CJ ENM will also have access to Hyperreal’s HyperModel technology, an ultra-realistic 3D digital person that can be of any age, speak any language, and operate in any environment. current or future digital media – including film, television, video games. , Immersive Interactive Experiences, E-Commerce, Artificial Intelligence Platforms and Installations. Hypermodels are interoperable across all digital platforms, including mobile, interactive apps, augmented reality, virtual reality, social media, and immersive screens. HyperModels can also be animated NFTs that can be customized and customized to create unique collectible properties.

CJ ENM’s strategic investment in Hyperreal is the latest in a series of major investments and partnerships that have strengthened the company’s presence in the global entertainment industry. Most recently, CJ ENM entered into an agreement to acquire an 80% stake in Endeavor Content from parent company Endeavor Group Holdings, expanding CJ ENM’s original IP collection and strengthening the network. to distribute it. In addition to Endeavor Content, CJ ENM’s studios include production powerhouse Studio Dragon and the recently announced launch of CJ ENM STUDIOS, a new production company focused on producing content for streaming platforms. CJ ENM also holds strategic partnerships with by David Ellison Skydance Media and ViacomCBS.

“This is a significant milestone for Hyperreal and our global ambitions,” he said. Remington Scott, CEO, Hyperreal. “” We are pleased to have secured a strategic investment from an industry leader such as CJ ENM, which not only provides validation of our work, but also allows for many creative collaborations in the areas of music, film, television and digital. “

“We are especially excited to announce this agreement that expands CJ ENM’s technologies and tools, including hyper-realistic digital people, visual effects, and more, essential to creating the metaverse,” he said. Kang Ho-Sung, CEO, CJ ENM. We will continue to invest and form strategic partnerships to capture technology that will enhance our global competition and serve as new engines of growth.

Hyperreal immediately took a leadership position featured in two separate projects that went viral and featured trending topics on Twitter. In January, Hyperreal created the Madison Beer HyperModel for Sony Music Entertainment and Verizon virtual Metaverse concerts. The virtual concert confirmed Hyperreal’s ability to create a virtual Madison Beer and set the bar for future collaborations. In July, Hyperreal co-produced the landmark Paul McCartney/Beck video “Find My Way” directed by Andrew Donoho (Janelle MonaeThe Strokes, Khalid) and choreographed by Phil Tayag (Bruno MarsJabbawockeez) where the former Beatle appears to be his youngest.

Hyperreal revealed the closure of an oversubscribed $ 7 million seed funding round in October with investors including South Korean MMORG gaming giant Pearl Abyss and Zash Global Media, a growing network of synergistic companies working together to disrupt the media and entertainment industry led by Ted Farnsworth, Jason Ma and Vincent Butte.

About CJ ENM
CJ ENM is a leading entertainment company based in Korea. Since 1995, the company has engaged in a wide range of businesses in all industries, including multimedia content, music, film, performing arts and animation, delivering its premium original content across a variety of platforms. in the media. CJ ENM creates, manufactures and distributes world-renowned content, including sticks– winning movie ParasiteTony Award-winning musical Naughty bootsKorean box office record success Rising tide, Hard work, Ode to my fatheras well as sought -after TV series such as Mr. Sunshine, Guardian: The lone and great god, the grandfather of the flower, I see your voice and so on. To provide the best K-Culture experience in the world, CJ ENM presents KCONthe largest K culture convention and festival celebrating Hallyu and Mnet Asian Music Awards (MAMA), from Asia biggest music prize. With regional offices in Asia, Europe and in the United States, CJ ENM currently employs more than 3,600 people. For more information, please visit: http://www.cjenm.com

About Hyperreal
Hyperreal is a leading producer of Metaverse Studio and entertainment. It gives leading talent and brands a digital asset that allows them to increase their value in the world of virtual displays and virtual commerce. The company was founded by award-winning VFX director, Remington Scott.

Remington Scott, a veteran of computer graphics and emerging media for more than 30 years, has established himself as a leader in the development and foundation of hyperrealistic digital people, including creating Gollum for THE LORD OF THE RINGS: THE TWO TOWERS and the creation of the main avatar for the first three CGI performance capture feature films in China. Remington is a recognized film director for blockbuster video games and virtual reality. Franchise titles include CALL OF DUTY, JUST CAUSE, ASSASSINS CREED, NEED FOR SPEED, RESISTANCE and SPIDER-MAN.

TINUBDAN CJ ENM

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