Decathlon: First step in the metaverse and release of its NFT sneakers in Tezos (XTZ)

Yesterday, equipment manufacturer Decathlon presented its first collection of NFT sneakers called “ Kipsta Barrio »Run by Tezos. An idea fueled by a partnership with Séan Garnier, fresstyle football world champion. Sometimes, fans of street football able to decide between the 2,008 pieces supported by the Sneakers sold at Decathlon.

Finally NFT Decathlon sneakers

It’s made by Nike, and why not other sports equipment manufacturers? After careful consideration, Decathlon launched the project “ Kipsta Barrio “. Just yesterday, the press announced the first event: the birth of NFT Decathlon sneakers.

To achieve this, Decathlon will have to partner with Séan Garnier, an icon of freestyle football. Then, management decided to put “ GoldenTicket to pair a pair of sneakers from Decathlon. Thanks to this device, it is possible to access luxurious football experiences with world champion Séan Garnier. Plus, the latter would have led his fans in their search for the best shoes.

Valentin Auvinet, NFT leader at Decathlon, is happy:

For Decathlon, the Kipsta Barrio project is the first step in the world of Blockchain and NFT. So we want to surround ourselves with fellow references in their universe. We hope this Séan Garnier collaboration will attract many more and we can’t wait for the public to adopt this new pair. »

Séan Garnier, triple French champion and world champion in freestyle soccer

Decathlon selects Tezos (XTZ)

Prior to the Decathlon, many famous brands and sporting organizations were already opting for Tezos. Among them we will mention McLaren and Red Bull. The reason is that this blockchain develops a very strong will to protect the environment. By merging with Tezos, Decathlon can benefit from this advantage due to the Proof-of-Stake (PoS) mechanism.

To Hadrien Zerah, CEO of Nomadic Labs, to comment on this good news:

The Decathlon has been recognized for many years for its innovation. We are excited to see that they have launched their first NFT in Tezos. And who says better than the fresstyle soccer world champion Séan Garnier who symbolizes this project! »

More information

Decathlon

It is a leading company in the field of sport and marketing founded in 1976. With approximately 1,700 points of sale worldwide, Decathlon currently has 105,000 people. To say that the French equipment manufacturer also wants to reach new heights by taking advantage of Web3 with the help of Nomadic Labs.

Sean Garnier

Séan Garnier is a French footballer who has built his reputation in freestyle soccer. Born in 1984, this star first started his career in classic football and continued with clubs such as Auxerre and Troyes. Unfortunately, a serious injury forced him to end this career and forced him to turn freestyle. Sean Garnier won the World Championship in this discipline in 2008 and did not fail to win prizes in France. Because he has won at least three championships in France since 2010.

For a long time, detractors have tried to tarnish the image of the NFT and the metaverse. Except that their arguments are out of water these days. Because NFTs and the metaverse have even won over major equipment manufacturers like Nike and Decathlon. And with the release of NFT sneakers at Decathlon, we believe the generalization of the concept is very close.

Source: NFT Evening; TV program

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Mikaia Andriamahazoarimanana

The blockchain and crypto revolution continues! And the day the effects are felt in the World’s weakest economy, against all hope, I will say I have something to do with it.

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